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Johnson&Johnson portal for all their Oral Care Brands: Listerine, Johnson's, Reach and TEC. For this project, I used this graphic illustrated water as main element of the entire site, always giving support for the products.
Art Direction: Mauro Palacios
Layouts Design: Mauro Palacios
Illustration: Ricardo Ventura
Copywriting: Paulo Fontana, Nathalie Lourenço HTML Coding: Hugo Felipe Agency: Tribo Interactive
Year: 2008
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Hotsite for the Senac Graduation courses Interactive campaign.
This was one of the first brazilian projects to use interactive video, where the presentator answer the questions and tells the user the course he should take. This campaign obtained a great success and became a case at on-line advertising in Brazil.
Wanna check it out?
Art Direction: Mauro Palacios, Ricardo Schreier
Layouts Design: Mauro Palacios
Copywriting: Paulo Fontana, Roger Rocha
Motion Design: Marcel Pontes
Flash Actionscripting: Marcos Roque
Video Production: Biokam
Agency: Tribo Interactive
Year: 2006 |
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Clean and Clear is the teen Johnson&Johnson brand for skin products. The new website shows four girls and each of them have different skin types and lifestyles, but they are all friends, and each one gives different tips for the site user. This was the last project I developed at Tribo Interactve.
Art Direction: Mauro Palacios, Ricardo Schreier
Layouts Design: Mauro Palacios, Eric Sartori
Copywriting: Nathalie Lorenço, Paulo Fontana
Agency: Tribo Interactive
Year: 2008
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Chamyto is the main Neslé's children dairy brand in Brazil. It's main character is the genius, who casts all kinds of fun magic to protect children. For this website, we've modeled the genie in 3D and let him conduct the children navigation in a very fun and interactive way.

Art Direction: Mauro Palacios
Layouts Design: Mauro Palacios
Copywriting: Daniela Meirelles
Motion Design: Carolina Salino
Flash Actionscripting: Luiz Segundo, Marcos Roque
3D model and Animation: Ricardo Pimentel
Sound FX and Music: Márcio Nigro
Agency: Tribo Interactive
Year: 2006
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Senac is one of the biggest learning institucions in Brazil. This project is the site to show their college courses and we used photos of elements related to each course, for example a brush and palette for arts courses.
Wanna check it out?
Art Direction: Mauro Palacios, Ricardo Schreier
Layouts Design: Mauro Palacios
Copywriting: Paulo Fontana
Motion Design: Marcel Pontes
Flash Actionscripting: Renato D'Arrigo
Agency: Tribo Interactive
Year: 2007
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Controlar is the company who takes care of the automobile air pollution in São Paulo (one of the most polluted cities in the world). For this site, i used the city landscape at the bottom, and a very beutiful blue sky, to show people how beutiful their city coulb be if we can control the pollution who keeps the city sky always grey.

Art Direction: Mauro Palacios
Layouts Design: Mauro Palacios, Daniel Nieuwenhuizen
Copywriting: Paulo Fontana, Roger Rocha
Motion Design: Marcel Pontes, Daniel Nieuwenhuizen
HTML Coding: Hugo Felipe
Agency: Tribo Interactive
Year: 2008 |
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Rebuilt of Nestlé Wellness portal. This site have lots of tools as calorie calculator for aliments, alimentar piramid and many more. Also have lots of news and articles about health and nutricion (for regular users and doctors).
Wanna check it out?
Art Direction: Mauro Palacios, Ricardo Schreier
Layouts Design: Mauro Palacios, Ricardo Schreier, Marcus Mendes Illustration: Ricardo Ventura
Copywriting: Paulo Fontana, Daniela Meirelles, Sabrina Cano
Motion Design: Marcus Mendes, Marcel Pontes, Carolina Salino, Eric Sartori
Flash Actionscripting: Luiz Segundo, Marcos Roque, André Brunetta
Coders: Edivaldo Júnior, Hugo Felipe, Ítalo Falcão, Marcello Kanai
Agency: Tribo Interactive
Year: 2007
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Layouts and animation for the Powered by Pfizer campaign hotsite.
Art Direction: Mauro Palacios, Ricardo Schreier
Layouts Design: Mauro Palacios
Motion Design: Mauro Palacios
Flash Actionscripting: Pedro Marques
Photos and Offline Campaign Agency: Y&R - Sâo Paulo
Site Agency: Tribo Interactive
Year: 2007
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Card game for Nestle Chamyto, where the child have to duel with the brand character, the genie.
This is one of the 20+ games I've developed for Mais Divertido Nestlé Portal. Check this game and others at: http://www.nestle.com.br/maisdivertido
Wanna play this game?
Art Direction: Mauro Palacios
Layouts Design: Mauro Palacios
Motion Design: Mauro Palacios
Flash Actionscripting: Pedro Marques
Illustration: Ricardo Ventura
Agency: Tribo Interactive
Year: 2007
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Interactive pinball game for Nestlé Chamyto.
This is one of the 20+ games I've developed for Mais Divertido Nestlé Portal. Check this game and others at: http://www.nestle.com.br/maisdivertido
Wanna play this game?
Art Direction: Mauro Palacios
Layouts Design: Mauro Palacios
Motion Design: Mauro Palacios
Illustration: Mauro Palacios
Flash Actionscripting: Luiz Segundo
Agency: Tribo Interactive
Year: 2006
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At this funny game, the child have to film a soccer match. The more he can get the ball in scene, more points he get.
This is one of the 20+ games I've developed for Mais Divertido Nestlé Portal. Check this game and others at: http://www.nestle.com.br/maisdivertido
Wanna play this game?
Art Direction: Mauro Palacios
Layouts Design: Mauro Palacios
Motion Design: Carolina Salino
Illustration: Mauro Palacios, Ricardo Ventura
Flash Actionscripting: Renato D'Arrigo
Agency: Tribo Interactive
Year: 2007
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Promocional hotsite for the "Bebê Johnson's" promotion (one of the most famous Johnson&Johnson promotions in Brazil, it happens every year.
Art Direction: Mauro Palacios
Layouts Design: Daniel Nieuwenhuizen
Copywriting: Sabrina Cano
Motion Design: Marcel Pontes
HTML Coding: Hugo Felipe
Agency: Tribo Interactive
Year: 2007
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Hotsite with a nice interactive activity. The users can upload their photos and dance on the ice, as if they are at a "Holiday on Ice" Show. There's also a promotion, where consumers could get ipod touchs.
Art Direction: Mauro Palacios
Layouts Design: Mauro Palacios
Copywriting: Nathalie Lourenço
Motion Design: Mauro Palacios
Agency: Tribo Interactive
Year: 2007
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Art Direction: Rodrigo Braga
Layouts Design: Rodrigo Braga, Mauro Palacios
Motion Design: Mauro Palacios, Marcus Mendes, Thiago Mariano
Copywriting: Paulo Fontana, Roger Rocha
Flash Actionscripting: Luiz Segundo
Agency: Tribo Interactive
Year: 2007
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On-line campaign and motion on-line signature for Coca-Cola Sprite.
Art Direction: Mauro Palacios
Layouts Design: Mauro Palacios, Eric Sartori, Marcus Mendes
Motion Design: Mauro Palacios, Marcel Pontes, Marcus Mendes
Copywriting: Paulo Fontana
Agency: Tribo Interactive
Year: 2007
Check the on-line Signature
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Motion design for Adidas Interactive Campaign Soccer test. Here you can design your goal! Just as you like.
Wanna check it out?

Art Direction: Domênico Massareto
Copywriting: Domênico Massareto
Motion Design: Mauro Palacios
Flash Actionscripting: André Brunetta
Agency: ID/TBWA
Year: 2008
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Motion design for Pedigree Interactive Campaign. Wonder how happy your dog can get? Grab his tail.
Wanna check it out?
Art Direction: Domênico Massareto
Copywriting: Domênico Massareto
Motion Design: Mauro Palacios
Flash Actionscripting: André Brunetta
Agency: ID/TBWA
Year: 2008
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Motion design for Adidas Interactive Campaign Scoreboard.
You can't change the past, but with Adidas Predator, Impossible is Nothing!
Wanna check it out?
Art Direction: Domênico Massareto
Copywriting: Domênico Massareto
Motion Design: Mauro Palacios
Flash Actionscripting: André Brunetta
Agency: ID/TBWA
Year: 2008
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Full campaign creation for Acquaville: Flyers, folders, book, site, press banners, interactive banners, plant illustrations and more.
Acquaville is a condo at Ilhabela, a brazilian paradisiac island.
Art Direction: Mauro Palacios
Illustrations: Mauro Palacios
Copywriting: Márcio Falsetti
Motion Design: Mauro Palacios
Site Coding: Edivaldo Jr.
Agency: Mestre-Cuca
Year: 2008
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Portal Art Direction and character development for Credicard Citi.
"Mundo C" is a support portal for credit card telemarketing sales people. To make navigation easy, we've developed this character, Stella, who helps the telemarketing people to find things at the site. This portal is a great training tool for them, with all the information they need.
Art Direction: Mauro Palacios
Layouts Design: Mauro Palacios
Illustration: Mauro Palacios Copywriting and Strategy: Andréia Johansen
Content Developer and Strategy: Inventive Solutions
Agency: Mestre-Cuca
Year: 2007
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Interactive flash presentation for Bradesco (the biggest private bank in Brazil)
At this giant presentation, bradesco salesmen can get lots of information for all Bradesco's corporate credit cards. This tool is a great sales support for them. Flash interaction makes the navigation really easy, so they can find information very quickly at a presentation.
Art Direction: Mauro Palacios
Motion Design: Mauro Palacios
Flash Actionscripting: Mauro Palacios Copywriting and Strategy: Andréia Johansen
Content Developer and Strategy: Inventive Solutions
Agency: Mestre-Cuca
Year: 2008
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Video presentation for Guia Mais Online.
At this 8 minute presentation (developed in After Affects), the narrator shows all the new features of Guia Mais Website: New banner formats, new search engine, cases and many other features to support Medium sales for the site.
Art Direction: Mauro Palacios
Copywriting: Diana Cotini
Motion Design: Mauro Palacios
Voice: Márcio Nigro
Agency: Mestre-Cuca
Year: 2008
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I hope you have enjoyed my work! You can also see my professional profile at Linkedin
E-mail and MSN messenger: mauro@mauropalacios.com
©2006. Mauro Palacios. Art Director and Interactive Designer.
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